It’s that time of year when all the new designer campaigns lace the pages of the September magazines and this year change is in the air.

Could it be that the fashion industry has finally woken up to the fact that older women just might be pretty damn cool?

Lanvin, Loewe, Dolce & Gabbana and Bulgari lead the way – demonstrating that style, edginess, and individuality is only enhanced with age.

I say three cheers to that – and about time too!

TTalking of campaigns, the one that has really caught my eye is By Malene Birger. Which is surprising because there are quite a few vintage inspired campaigns out there. Perhaps it stands out because it’s so feminine and simple?

I’ll bet it’s the influence of my last few posts featuring the photography of Sam Haskins and Lillian Bassman – it definitely has that soft focus feel.

Any favourites you would like to share?

Have a good weekend. Cx